Attention Economy


Wednesday, August 20, 2014

Overstating the Importance of Disruption in the Business Arena

FT’s John Kay weighs in on the Clayton Christensen vs. Jill Lepore Debate:
“Few people can have had experience of more than a small number of industries and companies. But far more is expected of consultants, professors and corporate saviours. The conventional practice of the business guru turns personal experience into panacea. The observation that some companies have succeeded by disrupting their industries, while others have failed because their business was disrupted, is reduced to the facile slogan “disrupt!”. The observation of a tendency – that large companies struggle with discontinuous change – is translated into a universal law. But few generalisations in business carry the wide-ranging validity of the laws of physics.”

See earlier post on the topic here:
http://vivekjayakumar.blogspot.com/2014/06/must-read-disruption-machine.html