Attention Economy


Saturday, April 13, 2024

Can we Get Off the Hedonic Treadmill?

Our obsession with self-improvement is making us miserable
Allie Volpe:
What allows us to strive for more is our ability to constantly adapt. Known as the hedonic treadmill or hedonic adaptation, we have an incredible capacity to acclimate to both positive and negative life events, settling at a base level of satisfaction after objectively good and not-so-good things happen. Hedonic adaptation is why buying a new car feels spectacular for a few weeks and then gradually less so until we realize we need something else to spark ecstasy again. Perhaps accidentally, a niche population of dopamine fasters recognized the phenomena of hedonic adaptation and denied themselves stimulating or enjoyable experiences as a means of staving off habituation for more mundane experiences.
Another factor that fuels our wants and desires is comparison. Not only do we compare ourselves to others, weighing our success and happiness against theirs, but we can juxtapose our current circumstances with what we could want in the future, says Rachit Dubey, a postdoctoral research fellow at MIT Sloan School of Management.