Attention Economy


Saturday, November 19, 2022

The Worst Corporate Merger

Was This $100 Billion Deal the Worst Merger Ever?
https://www.nytimes.com/2022/11/19/business/media/att-time-warner-deal.html
At Time Warner, executives saw AT&T as just a “big phone company from Texas.” At AT&T, they thought Hollywood would play by their rules. That combination led to strategic miscalculation unrivaled in recent corporate history.