Attention Economy


Thursday, February 20, 2014

WhatsApp Acquisition and the ‘Winner-Take-All’ Phenomenon


Facebook is reportedly paying $16 billion in cash and stock to acquire WhatsApp – a company founded by the Ukrainian born techie Jan Koum.

Here are a few stunning facts about the company:
“WhatsApp has taken little outside investment — only $8 million from Sequoia. As of December 2013, WhatsApp only employed 50 people, most of whom are engineers. Their company does all its development in Russia, where there is cheap talent.”
Built-in network externalities imply huge rewards for successful tech firms. As Rajan noted in the op-ed below, this creates a winner-take-all dynamic.